Product Specifications

• Category: Personal care
• Brand: Aveeno Baby
• Product type: Baby wash and shampoo
• Unit size / Capacity / Dimensions: 18 oz
• Case pack: 12 units per case
• Intended use: Cleansing solution for infant and baby hair and body care

Product Description

Aveeno Baby Wash & Shampoo is a dual-purpose cleansing product designed for both hair and body care in infant and baby hygiene routines. The liquid formula allows for convenient use during bath time, helping simplify daily care by combining two functions into a single product. Each unit is supplied in an 18 oz bottle suitable for repeated household use and standard retail presentation.

The wash and shampoo format supports efficient cleansing of delicate hair and skin as part of regular bathing routines. Its combined format makes it practical for caregivers seeking streamlined baby care products that reduce the need for multiple items during bath time. The bottle size is compatible with typical retail shelving and ecommerce fulfillment operations.

Wholesale Presentation & Packaging

For wholesale distribution, Aveeno Baby Wash & Shampoo is packed in cases containing 12 individual 18 oz retail units. This configuration allows distributors, retailers, and institutional buyers to manage inventory efficiently while maintaining a steady supply of baby bath products.

The 12-pack case structure facilitates organized storage, predictable case breakdown for shelf replenishment, and simplified transport through commercial logistics channels. The packaging format supports both retail merchandising and bulk purchasing programs for businesses managing baby care product assortments.

Commercial Relevance for Wholesale Buyers

This product is commonly purchased by wholesalers supplying pharmacies, supermarkets, baby specialty retailers, online marketplaces, and export distribution programs. It also fits within personal care assortments offered by institutions and hospitality environments that provide family-friendly amenities.

The standardized bottle size and 12-unit case pack make the product suitable for recurring procurement cycles and predictable retail demand. For distributors and commercial buyers, the format supports consistent merchandising, simplified inventory control, and integration into broader baby hygiene product lines.

Key Features

• Dual-purpose formula designed for both baby hair and body cleansing
• 18 oz retail-ready bottle suitable for regular household bath routines
• 12-pack wholesale case supports bulk purchasing and distribution
• Combined wash and shampoo format simplifies product assortment and usage
• Case packaging designed for efficient storage, transport, and retail replenishment